One of the misconceptions about AI is that it will completely replace any kind of creative process — a more likely outcome is that it will aid/accelerate them, and here's an example:

Over the last 10 years, I've worked in/around content & design marketplace startups. I also hired hundreds of creatives via freelance, agency, and platform models as a marketer. 

While Canva and similar tools have and probably will continue to dominate the market's low and low to mid-end, there will always be a need for differentiation. 

If you don't believe me, pause for a second, and imagine your 10 favorite brands and influencers all sharing nearly identical TikTok videos based on the same script and visuals.